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After the NLWC chatter about kids getting 10's of thousands of dollars to wrestle at Penn st., we finally have some data. 

Drum roll please....

The average D1 athlete has made $391 on NIL with a whopping 70% going to football and men's basketball. Of all the NIL deals signed, wrestling is behind sports like women's soccer, softball, and track & field. 

Early results show NIL will have a negligible impact on the sport of wrestling at all levels and for all schools. Barring a Spencer Lee at Iowa, J'den Cox at Missouri, or Kyle Snyder at Ohio St., your average wrestler will probably never make enough to afford a hamburger. 

 

 

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Important caveats in the fine print: "according to anonymized transactions facilitated by Opendorse Deals, ..., and disclosures submitted via Opendorse Monitor".

So if you didn't have Opendorse do the deal for you or report your deal to Opendorse, it is not included. I suspect they have very little data which is why they go with percentages of the total rather than raw dollar values when displaying their data. 

I think there is a real good chance that deals like Steveson's are not included here. Which raises another question.

How do you even value Steveson's deal for NIL purposes? There are multiple years and multiple components to it. It seems like when they talk about the deal as being one of the largest in college they are probably summing across years, not averaging, and including any guarantees for the second leg of the deal (which sounds like it is beyond NIL), and possibly even estimates of the max amount the deal could be worth under ideal conditions. Who knows? Not me.

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There are 176,000 DI athletes, yeah spreading this money out over that many athletes is ridiculous. By their estimation almost $70 million has been generated by these athletes that they couldn't generate before. 

How many of those athletes are actively pursuing NIL endorsements?

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1 minute ago, BobDole said:

There are 176,000 DI athletes, yeah spreading this money out over that many athletes is ridiculous. By their estimation almost $70 million has been generated by these athletes that they couldn't generate before. 

How many of those athletes are actively pursuing NIL endorsements?

You are assuming the average earned for all athletes is the same as the average earned by athletes who use Opendorse. Maybe it is, or maybe its more, or maybe its less. No way to know from this. But, I am pretty sure Opendorse does not have all 176,000 DI athletes as clients.

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Opendorse looks like the Onlyfans of NIL. I'm almost positive any of the major deals like Steveson, Bryce Young, and blue chip basketball recruits don't have the slightest thing to do with their platform.

One very good thing about Opendorse is that it allows athletes who otherwise wouldn't have any chance at endorsements to make some cash by producing what's basically social media content.

 

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On 10/22/2021 at 3:27 PM, MizzouGrad said:

After the NLWC chatter about kids getting 10's of thousands of dollars to wrestle at Penn st., we finally have some data. 

Drum roll please....

The average D1 athlete has made $391 on NIL with a whopping 70% going to football and men's basketball. Of all the NIL deals signed, wrestling is behind sports like women's soccer, softball, and track & field. 

Early results show NIL will have a negligible impact on the sport of wrestling at all levels and for all schools. Barring a Spencer Lee at Iowa, J'den Cox at Missouri, or Kyle Snyder at Ohio St., your average wrestler will probably never make enough to afford a hamburger. 

 

 

Don't tell 1032004.  He is very concerned Yianni is getting rich off of Spartan money!

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On 10/22/2021 at 3:27 PM, MizzouGrad said:

After the NLWC chatter about kids getting 10's of thousands of dollars to wrestle at Penn st., we finally have some data. 

Drum roll please....

The average D1 athlete has made $391 on NIL with a whopping 70% going to football and men's basketball. Of all the NIL deals signed, wrestling is behind sports like women's soccer, softball, and track & field. 

Early results show NIL will have a negligible impact on the sport of wrestling at all levels and for all schools. Barring a Spencer Lee at Iowa, J'den Cox at Missouri, or Kyle Snyder at Ohio St., your average wrestler will probably never make enough to afford a hamburger. 

 

 

Idk how accurate your data is and I have no idea how softball and women’s soccer is above wrestling when Gable signed the biggest NIL deal out ALL D 1 athletes , his is worth more then what any top QB or point Guard is getting 

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I have no idea how accurate any of these numbers are. But I think it's pretty clear that a very small percentage of D1 athletes will get nearly all the NIL money. Thus to state the averages is misleading in that it hides that a few guys may earn substantial sums while most will earn zero.

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Gable signed the biggest NIL deal out ALL D 1 athletes , his is worth more then what any top QB or point Guard is getting 

Do you have a source for this? Who was this giant deal with? Are you basing this on that one viral tweet from an account without a real name that also didn't cite a source?

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3 minutes ago, IronChef said:


Do you have a source for this? Who was this giant deal with? Are you basing this on that one viral tweet from an account without a real name that also didn't cite a source?

The deal Gable signed with WWE is not small by any margin. I'm guessing it adds a few 0's to the average of $391 per athlete.

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1 hour ago, BobDole said:

The deal Gable signed with WWE is not small by any margin. I'm guessing it adds a few 0's to the average of $391 per athlete.

It's possible that Gable's deal is not considered an "NIL" deal since it is based on his being employed as a contestant in WWE-- he is selling his services, not just his name, image and likeness.

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2 hours ago, IronChef said:


Do you have a source for this? Who was this giant deal with? Are you basing this on that one viral tweet from an account without a real name that also didn't cite a source?

WWE put out a press release and WWE personnel did interviews to discuss the deal. Google Gable Steveson NIL and you will get a laundry list of news outlets that covered the story.

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35 minutes ago, NJDan said:

It's possible that Gable's deal is not considered an "NIL" deal since it is based on his being employed as a contestant in WWE-- he is selling his services, not just his name, image and likeness.

Except the WWE explicitly calls it an NIL deal. The issue with the Opendrse data is not how they classify Steveson's deal. It is that they are only using data for their clients. And it is likely they have very few clients.

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WWE put out a press release and WWE personnel did interviews to discuss the deal. Google Gable Steveson NIL and you will get a laundry list of news outlets that covered the story.

None of those articles listed an amount. It was certainly covered, but there is no evidence he has the highest NIL payout.

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14 hours ago, Wrestleknownothing said:

Except the WWE explicitly calls it an NIL deal. The issue with the Opendrse data is not how they classify Steveson's deal. It is that they are only using data for their clients. And it is likely they have very few clients.

There is a lot of context missing from the data that they presented. As stated earlier if the $391 figure is spread out over all DI athletes then a significant amount of money has been generated by them, if it is spread out over the much smaller pool of opendrse athletes then it is very small. I'm guessing the athletes do not have to disclose the amount publicly nor are schools going to publish it.

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